Case Study: Online Pharmaceutical Company Sees 702% ROI from Google Shopping.

By EXCLUSIVE team
TOPICSGoogle, Product Ads

PPC case study and Google Shopping case study download button

Client: The Online Drug Store
Service: Google Shopping
Annual Revenue: $2 million
Platform: Volusion

Snapshot

The Online Drug Store decided to make an innovative change in their PPC management by adding Google Shopping.

Challenge

Restrict costs-per-conversion and optimize product feed.

Solution

Establish strict CPC ceiling and revise campaign targets.

Results

Overall site transaction increase of 282.67%, and an overall ROI of 702.46%.

 

PPC case study and Google Shopping case study download button

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