Exclusive Concepts’ director of marketing, Michael Durwin, had the opportunity recently to speak to Suffolk University marketing students. Durwin, who attended Suffolk University’s New England School of Art & Design, focused in simple topics to help these young, budding marketers market themselves. These simple tools are helpful for any individual or brand:
- Figure out what people think and what they care about
- Stand out and show you care
- Create a brand that people love
- Focus on the bottom line
You can read a review of his talk here.