WEBINAR
Holiday Priorities: 5 Urgent Google & Bing Ads Changes to Implement Now
Wednesday| October 4, 2023 | 2PM ET
Holiday Priorities
5 Urgent Google & Bing Ads Changes to Implement Now
Wednesday | October 4, 2023 | 2PM ET
You'll learn:
Do’s and don’ts of Google’s new ad type (coming in October!)
How to access Bing’s new game-changing CTV campaign
Ways to optimize reach of YouTube ads across the marketing funnel
Tactics to copy your Performance Max ads over to Bing
Measurement updates that every retailer must know
It’s time to buckle up for Q4! Google and Bing have introduced significant changes in 2023 – what worked for ecommerce brands last year, will not be effective this holiday season.
Set yourself up for success for Black Friday, Cyber Monday and beyond, with first-mover advantage on the latest Google & Bing Ads strategies to help keep costs down, enhance your brand’s exposure, and drive record-breaking performance.
Register Here
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Meet Our Speakers
Nik Rajpal
VP of Marketing Sciences at EXCLUSIVE
Since 2008, Nik has held several pivotal roles at EXCLUSIVE from developing our owned and paid media services to managing our strategy department. He has crafted thousands of custom marketing plans that result in tremendous growth. Nothing makes him happier than helping others succeed!
Melissa Knowlton
Head of Paid Search & Video Advertising at EXCLUSIVE
Melissa has been with EXCLUSIVE for over 3 years where she manages her clients’ holistic PPC strategies (search, display, video, and discovery campaigns) on Google Ads and Microsoft Ads, and oversees a team of specialists and managers who support clients across industries. Melissa holds a degree in Marketing from Champlain College.
Logan Durant
Senior Director of Data Science at EXCLUSIVE
Logan has been with EXCLUSIVE for 11 years. He launched the agency’s Google Shopping and Marketplace services, and has been building high-performing search marketing teams ever since. Today, he helps create paid advertising strategies for EXCLUSIVE’s largest clients. In his spare time, Logan can be found playing soccer with his two boys or strumming chords on his guitar.
Benefit from 25 Years of eCommerce Growth Experience
EXCLUSIVE webinars are a mainstay of the ecommerce community and have delivered unparalleled growth and profitability for attendees and their companies.
Our 10-time inclusion on the Inc. 5000 list tells you why eCommerce leaders choose EXCLUSIVE, build relationships with our people, and trust us to grow their businesses. Join us to experience the EXCLUSIVE advantage.
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